Click below to read full article.
http://www.sg-resdigital.com/resdigital/201603re?pg=89#pg89
770-279-0222
Showing posts with label CRM. Show all posts
Showing posts with label CRM. Show all posts
Tuesday, March 1, 2016
Harness the Power of the 'Play' Button by Cal Haupt - Scotsman Guide March 2016
Click below to read full article.
http://www.sg-resdigital.com/resdigital/201603re?pg=89#pg89
770-279-0222
Tuesday, October 27, 2015
Wednesday, July 15, 2015
Saturday, December 20, 2014
Wednesday, December 10, 2014
6 Days until Candy Land
 |
| The Holiday Spirit is in the air at Southeast Mortgage |
2014 has been a super year and 2015 should be one for the record books. We will see our SEM Team in 6 days for the 2015 Strategic Overview and Fun at Candy Land. See you there!
www.southeastmortgage.com
770-279-0222
Thursday, November 27, 2014
Friday, October 24, 2014
Social Max - Our Builders and Realtors had a blast last night!
Standing Room Only at our Perimeter Social Max
Realtors Love to Update their Profile Pictures for new business cards and Social Media
JD, Kathy, and Cal ready for a night of fun
Jenna and Emily Always Fun
Join us for our next Event
www.southeastmortgage.com
770-279-0222
Friday, October 3, 2014
Monday, September 15, 2014
Wednesday, August 20, 2014
Tuesday, August 12, 2014
Testimonial - CRM works 24 / 7 keeping MLOs in front of Clients - Another example how SEM helps MLOs get more loans
Email 8/12/2014
Cal, I want to share with you that our CRM is working. I closed the(omitted) loan 3 years ago and Steve (omitted)
received a birthday card from me recently ( thanks to the CRM team
). I have had no contact with him since their closing and he and
his wife are now buying a lake house. He called me yesterday and
said because he received the b-day card he remembered me and what a great
job Southeast did on their refinance 3 years ago. Long story short
is he is bringing his docs to me today for a 250k lake house loan.
Click here to learn more about the SEM Difference
Cal, I want to share with you that our CRM is working. I closed the
Thank you Cal for providing this great service.
Sincerely,
John Young
Tuesday, August 5, 2014
2014 SEM Workout Shirt
First Preview of our Revised SEM Workout Shirts
Emily is modeling the sample shirt
Emily is modeling the sample shirt
Monday, July 28, 2014
MLOs always filter the noise to a clear path - MLOs want a strong foundation that can weather recessions and grow their referrals
Recently I was meeting with a Mortgage Loan Originator, MLO, candidate from a local competitor and he was impressed with what he saw at our Club Drive Operations Center and the Senior Officers he met. He looked at me and said "a guy at a competitors barbecue said you were a #$@%*^#". I simply asked, did he ever meet me. He said "no". I told him this is exactly why every MLO should form their own opinion of career alternatives and form it from first hand knowledge. He signed with Southeast Mortgage the next day along with his very talented Sales Assistant.
Grapevine and malicious statements, slander, not formed from first hand knowledge but fabricated in dark corners and or prefaced by "don't tell anyone I said this" should be put in perspective by MLOs. In the industry, we all know the negative recruiters and characters that use defamation (usually verbal "slander" and not "libel" written form) due to the legal consequences that could result. They do this to make themselves or their company appear better or they harbor personal resentment due to some perceived wrong. People using slander are masking their respect for the company referenced. When a person uses this tactic be assured the company in focus is strong and tangible weakness is not present. MLOs should get more interested and interview the targeted company when this occurs. People only slander companies that matter and present a formidable strength that is capturing market share. MLO's opportunity to grow their client base, referral sources, and weather the next recession may be based in the noise. Growing careers and supporting families is the priority.
If you talk to anyone who knows or has worked with me at the banks or at Southeast Mortgage of Georgia, Inc., SEM, they will tell you “Cal is not a politician. He knows what he is doing, always does what he says, and always gets it done. Most importantly he always keeps his word and you can trust him”. The essence of a company generally incorporates its developer’s core beliefs. The long tenure of my team is a testament to the trust and respect we have in each other. The TEAM is SEM.
The only issue is you
can put a Truck body on a Ford
Pinto; however, it is still a Ford Pinto. MLOs need to form their own opinion and meet future employers face to face.
Due to our service focused team and security at Club Drive, seeing what we do requires MLO applicants visit us at Club Drive headquarters. SEM built a large engine and truck to support our TEAM. This engine absorbs volume fluctuations and efficiently creates organic referrals from Realtors and past Clients. This consistently great Realtor and Client experience is why we enjoy one of the highest growth rates among our peers and MLOs can have confidence that operations will be ready when their applications surge. We simply underwrite more effectively, close faster, and support our MLOs with the best Realtor and client awareness programs. This creates SEM’s organic growth and why we prospered through three recessions to become the largest local Georgia-based, Non-bank Lender.
770-279-0222 (Just ask Admin to locate me and they will transfer you to my cell phone)
Grapevine and malicious statements, slander, not formed from first hand knowledge but fabricated in dark corners and or prefaced by "don't tell anyone I said this" should be put in perspective by MLOs. In the industry, we all know the negative recruiters and characters that use defamation (usually verbal "slander" and not "libel" written form) due to the legal consequences that could result. They do this to make themselves or their company appear better or they harbor personal resentment due to some perceived wrong. People using slander are masking their respect for the company referenced. When a person uses this tactic be assured the company in focus is strong and tangible weakness is not present. MLOs should get more interested and interview the targeted company when this occurs. People only slander companies that matter and present a formidable strength that is capturing market share. MLO's opportunity to grow their client base, referral sources, and weather the next recession may be based in the noise. Growing careers and supporting families is the priority.
If you talk to anyone who knows or has worked with me at the banks or at Southeast Mortgage of Georgia, Inc., SEM, they will tell you “Cal is not a politician. He knows what he is doing, always does what he says, and always gets it done. Most importantly he always keeps his word and you can trust him”. The essence of a company generally incorporates its developer’s core beliefs. The long tenure of my team is a testament to the trust and respect we have in each other. The TEAM is SEM.
Back in 1993 when SEM
began, you never heard about a 8-day close, “the street’s needs”, “MLO
friendly”, great support for Realtors and MLOs, etc. However, all were the basis for the formation
and development of SEM processes before they were cool. We
understood in 1993 what clients and Realtors would demand and the facade around
products would not last which ultimately was dismantled in 2009 along with
many companies selling them. Due to the financial
crisis with its epicenter in the Mortgage industry, 80% of mortgage companies
in Georgia closed their doors. What we
have today are companies formed less than 6 years ago and some less than
that. Most have operations in other
states supporting a multi-state foot print.
The 8-day close used
to be a 7-day close at SEM prior to the law change in 2009.
Closing fast reduces rate fluctuation risk and reduces client
uncertainty and stress.
The Street’s Needs
– Realtors and MLOs want to close more business. SEM created the first vertically integrated Georgia Mortgage Client
Relationship Management, CRM, TEAM which provides added value and visual marketing support
to both Realtors and MLOs at no cost to them.
As a result, our CRM TEAM is like having your own marketing team for
free and ensures your image stays in front of past clients and Realtors. Networking Socials at our Max Centers at no cost ensures you
connect on a personal level. Closing
fast and approving more deals is a given.
SEM Processing –
Our process was developed based on efficiency and MLO need. Although it is different than most companies
who use the same processes, SEM’s process has a 98% pull through and
frees up 30% of MLOs time while increasing their earnings by 26%. This time savings can be applied to your
family, hobbies, or generating more business.
Although there are many hard working good people in our
industry, when you look around you will find the core beliefs of many stated on
websites were part of SEM's DNA since 1993. SEM created the most productive origination
process in the industry by building an operations and origination process
designed to close more faster which organically grows Realtor and Client relationships. This
earns our MLOs 26% more than their competition with the same effort.
From 2010 –2013, MLOs flocked to the internal bank refinance
opportunity.
Unfortunately, a 100% refinance
strategy never lasts and just like the signs say at the marina “please do not
feed the birds”, MLOs that are fed leads forget how to hunt in a normalized
market. In a typical 7 year economic cycle
from recession to recovery top, only 2 years on average is related to rate
dislocation and the other 71% or 5 years is Realtor or Life Cycle Client
dependent.
Which strategy has the better odds for an MLO? Yes, Realtor and Repeat Client focus is 3 times as effective as refinance only. An interesting data point, the current recession started in 2009, it is 2014 or 5 years down the road. Also note the DOW is at 17,100 which is near an all-time high. Can you sense the déjà vu? Recession resistant companies with evolved strategies like SEM should be in the forefront of every MLOs mind considering the demographics of our Georgia MLO population. Today, MLOs are now flocking from the banks to participate in the purchase recovery which started two years ago. Recruiters and Company websites all pitch 8-day close, MLO friendly, “the street needs”, etc.
Which strategy has the better odds for an MLO? Yes, Realtor and Repeat Client focus is 3 times as effective as refinance only. An interesting data point, the current recession started in 2009, it is 2014 or 5 years down the road. Also note the DOW is at 17,100 which is near an all-time high. Can you sense the déjà vu? Recession resistant companies with evolved strategies like SEM should be in the forefront of every MLOs mind considering the demographics of our Georgia MLO population. Today, MLOs are now flocking from the banks to participate in the purchase recovery which started two years ago. Recruiters and Company websites all pitch 8-day close, MLO friendly, “the street needs”, etc.
 |
| Truck pictured Left - Pinto pictured Right |
Due to our service focused team and security at Club Drive, seeing what we do requires MLO applicants visit us at Club Drive headquarters. SEM built a large engine and truck to support our TEAM. This engine absorbs volume fluctuations and efficiently creates organic referrals from Realtors and past Clients. This consistently great Realtor and Client experience is why we enjoy one of the highest growth rates among our peers and MLOs can have confidence that operations will be ready when their applications surge. We simply underwrite more effectively, close faster, and support our MLOs with the best Realtor and client awareness programs. This creates SEM’s organic growth and why we prospered through three recessions to become the largest local Georgia-based, Non-bank Lender.
I talk a lot about a Village,
and I truly believe a TEAM is security and in today’s mortgage market every MLO
needs a Village
to support them. The Village
is proven and why MLOs make 26% more working with our team. You owe it to yourself to better understand the companies that service the Georgia Mortgage Market. When you run into that negative recruiter or the "green eyed monster" bashing a company, make a first hand opinion. No matter who the company is that is being defamed, go visit them face to face and make your own opinion.
If you are a
professional MLO closing 3-4 deals a month and you want to create or grow your
current Realtor and Client referrals, you owe it to yourself to hear directly
from me why SEM is the most emulated company in Georgia. I will guarantee
confidentiality. Meet with me for 10
minutes at my Club Drive Office and see first-hand why SEM can close
faster. See "Who we hire".
Cal Haupt
Chairman and Chief Executive Officer770-279-0222 (Just ask Admin to locate me and they will transfer you to my cell phone)
Tuesday, April 29, 2014
Friday, March 21, 2014
Client Relationship Management has a new Crib.....
The CRM is moving into their new space at Club Drive. The facility is designed to improve the delivery of the added value we provide our Licensed Mortgage Originators, Realtor / Real Estate Agents, and Builder groups.
Thursday, August 29, 2013
Friday, August 16, 2013
Low Country Boil = High Rapport with Referral Partners
Jeff Brown and his Perimeter team put their Social Max Mortgage Center to work on 8-15-2013. The theme this evening was a low country boil Savannah style. Over a 100 Realtors and guests enjoyed a cool evening on the patio, good food, and live music.
Later this month the Gwinnett Social Max Center hosts its grand opening and social with a football kickoff.....
Later this month the Gwinnett Social Max Center hosts its grand opening and social with a football kickoff.....
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